SALE creative marketing agency, Sunny Thinking, has given itself a rebrand and refreshed its identity after celebrating its sixth birthday earlier this year.

The team has also launched an extension of the brand with Sunny Thinking t-shirts.

The award-winning agency, which is based at Sale Rugby Club, has a client list that includes the Childrens’ Adventure Farm Trust, Greater Sport, Manchester Metropolitan University, Mornflake, Ombudsman Services and Soreen.

Jonathan Reed, managing director, said: “After six years of growing up as an agency we thought it was time to freshen things up with a new look to reflect who we are and what we’ve become.

“Our new fully responsive website and identity well and truly reflect our unique personality and gives people an insight in to our work and way of thinking. It gives potential clients and partners the opportunity to delve deeper into the world of Sunny Thinking.

“We’re carving out a really strong place in the market for ourselves working within the sports and health sectors and with family orientated brands and businesses.”

He admits the new t-shirt range is something he’s always wanted to do: “Sunny Thinking is more than just a marketing agency – it’s all about having fun with your family and friends and looking on the bright side. We’ve always had lots of interest in our name and regularly receive great feedback about our business philosophy.

“The t-shirts are a fun extension of this. There are very few t-shirt brands that do t-shirts for the whole family, so we fit neatly into that gap. Our t-shirts are designed and printed in the UK and a percentage of the profits will be donated to various north west charities.

“We’re currently in talks with retailers who have shown interest in stocking the range.“ He continued: “Our aim is for people to buy a t-shirt and then send us a photo of them wearing it while out and about, whether that’s in this country or aboard. The idea for ‘#sunnythinkingsummer’ came out of my wife’s obsession with the book ‘The Happiness Project’ and also the #100happydays. We want to see how far we can spread our simple yet effective Sunny Thinking feel good factor. So, remember #sunnythinkingsummer.”

The launch range for Sunny Thinking t-shirts is made up for five designs. The ‘original Sunny Thinking’, ‘Space-Hopper’, ‘Tea-Pot’, ‘Tennis Ball’ and the ‘Carnival’.

The t-shirts are available on the Sunny Thinking website and range from £13.95 to £20.95. Visit www.sunnythinking.com.