THE doors to the new Lidl supermarket opened for the first time yesterday.

The store, in Chester Road, Stretford, occupies the the former PC World.

The first customers attended the ribbon-cutting ceremony at 8am and were able to sample some of Lidl’s award winning products, with offers on selected products for the first week of opening.

The new supermarket forms part of the company’s ongoing expansion and regeneration plans in the UK and has created up to 40 new jobs for the local community.

The store has a 1,363m² sales area and features facilities such as an in-store bakery, longer-style tills with dual packing, customer toilets, baby changing and ample parking for both cars and bicycles.

Lidl UK’s regional head of property, Nick Harvey, said: “We would like to thank all those who have played a part in bringing this new Lidl store to Stretford.

"It is great for us to be able to create more jobs and investment opportunities in the area, and we can’t wait to start serving our multi-award winning products to the local community.”

Lidl UK has experienced continued growth over the years and saw increased sales year on year and market share high of 5.6 per cent.