B&Q and Morrisons announce store deal for Atlantic Street, Broadheath, Trafford

8:30am Friday 15th March 2013 in News

B&Q and Morrisons announce Broadheath store deal B&Q and Morrisons announce Broadheath store deal

PLANS have been unveiled to close B&Q’s store in Broadheath - and open a Morrisons supermarket on the site.

Retail giants B&Q and Morrisons have exchanged contracts on the deal.

B&Q has informed employees at its Altrincham store of its intention to close its store at Atlantic Street/ Manchester Road in Broadheath - with the loss of 70 jobs.

Morrisons intends to open a foodstore there, which the firm says will provide 220 jobs.

B&Q will back the planning application for a Morrisons store.

The agreement between B&Q and Morrisons comes a month after Asda submitted plans for a supermarket on a neighbouring plot, between Atlantic Street and George Richards Way.

Scott Sharp, divisional director of West, B&Q, said: “We have been in Altrincham for more than 30 years and it is with regret that we announce our intention to close the store.

“We are committed to working with Morrisons to do everything possible to minimise the impact of the closure for our employees, and will continue to serve our Altrincham customers to the highest possible standard over the coming months.”

Morrisons has informed Trafford Council of its intentions for the proposed 25,000 sq ft foodstore.

Dates for a public consultation exhibition on the scheme will be announced as soon as possible and a planning application submitted following the consultation process.

James Brook, head of acquisitions in the north for Morrisons, said: “This agreement with B&Q is great news for Altrincham as well as Morrisons.

"Our new store will create an additional 150 local job opportunities, all with real career and training prospects.

“We’re very excited to have an opportunity to bring our passion and love for fresh food and choice to the town. We believe our unique offer of high quality, fresh food at great prices is what makes us stand out against our competitors.”

Comments(17)

littlealex says...
9:25am Fri 15 Mar 13

WE DON'T NEED ANY MORE SUPERMARKETS THANKS.

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CB from Sale says...
10:05am Fri 15 Mar 13

Agree with the above comment. Ludicrous decision to open yet another supermarket! The congestion in Broadheath is already ridiculous. Add to that a Morrisons and an Asda...

In the Sale/Altrincham/Broo
klands area we have 3 Tescos, 2 Sainsburys, 3 Aldis. I know, why not add yet another supermarket!

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mms98 says...
5:40pm Fri 15 Mar 13

Cb

we have more than that.

Tescos ..Sale hereford st
Tescos ...Sale manor avenue
Tescos..Sale norris rd
Tescos ...Sale.norris rd (one stop)
Tescos ..Altrincham
Tescos Baguley

Sainsbury Sale washway rd center
Sainsbury Sale washway rd Vine pub
Sainsbury Altrincham
Sainsbury Timperley village

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gman75 says...
2:11pm Sat 16 Mar 13

more shops more jobs to the area!!! stop moaning.

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dipperdapper says...
2:14pm Sat 16 Mar 13

trafford needs a "go outdoors" superstore and another "sportsdirect" placed in the sale area plus be good to see an evans cycle store in say the altrincham area since bike shak prices are currently running at 500% above inflation we dont need any more supermarkets all this will do is further kill off the local stores that need our custom

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turk51 says...
6:44pm Sat 16 Mar 13

Another supermarket will kill off Altrincham completely,its not needed,losingB@Q will hit all the surrounding areas hard,its so sad to lose something we all need and to be replaced by Morrisons is ludicrous.Get a grip trafford !!!!!!!!!

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turk51 says...
6:49pm Sat 16 Mar 13

Another supermarket would be a disaster, it would damage Altrincham completely.Losing B@Q is going to hit the surrounding areas hard,it is what we need, not more food chains,the idea is ludicrous. Get a grip trafford and listen to the people for a change !!!!!

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wanton-noodle says...
11:58am Mon 18 Mar 13

Personally I would welcome a Morrisons in Trafford. The B&Q in Broadheath is too small anyway - they never have anything I go there for and end up going to Trafford Park anyway so it won't be missed. I tend to travel out of the area to either Morrisons or Asda to do shopping anyway as can't stand either Tesco or Sainsbury's - too sterile and poor customer service. Morrisons aren't allowed to have stores closer together than 8 miles following their merger with Safeway. Seems a shame that its not the same for other supermarket chains - Tesco could do to be brought down a peg or two.

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HenryM says...
12:12pm Mon 18 Mar 13

As Morrisons would be on an existing out-of-town retail site, is a only a food store (not mixed 70/30 like the bigger Asda one) and is close to public transport, it will probably not be a problem getting planning permission and will go ahead.

However, if you want to avoid....

a. double traffic chaos on A56 from TWO busy new supermarkets and all around George Richards Way and Atlantic St and more traffic on the short cuts on narrow roads all around

and

b. you want to save town centres like Altrincham and Sale as well as small local shops from further damage and closures......

...then object to the Asda application. This stands a chance of being refused as it is on industrial land, is not near transport and will impact on other retail. With Morrisons, there will be even less need. Planning policy has changed to protect town centres so supermarkets don't always win now!

Application no. 79984/FULL/2013 (Comment link) on Trafford Planning website.

http://planning.traf
ford.gov.uk/Northgat
e/PlanningExplorerAA
/Generic/StdDetails.
aspx?PT=Planning%20A
pplications%20On-Lin
e&TYPE=PL/PlanningPK
.xml&PARAM0=418895&X
SLT=/Northgate/Plann
ingExplorerAA/SiteFi
les/Skins/Default_AA
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slt&FT=Planning%20Ap
plication%20Details&
PUBLIC=Y&XMLSIDE=/No
rthgate/PlanningExpl
orerAA/SiteFiles/Ski
ns/Default_AA/Menus/
PL.xml&DAURI=PLANNIN
G

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CB from Sale says...
1:20pm Mon 18 Mar 13

Forgot the Waitrose in Broadheath, too.

For such a relatively small area, we have an inordinate number of supermarkets.

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HenryM says...
3:05pm Mon 18 Mar 13

CB - and there is Booths coming to Hale Barns. There is Iceland, Homecare Bargains and Wilkinsons in Altrincham all selling food and mixed goods. At least with those 3 and the town or village centre supermarkets, they bring people into the the centres and they make linked trips to smaller independent shops and services - unlike the out-of-town stores.

That is what the new 'town centres first' planning policy is all about. Will Trafford ignore it and undermine all the attempts and plans to make our town centres better?

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Fuzzball says...
11:40am Tue 19 Mar 13

B&Q must not have been making money. Maybe a smaller shop with less choice would work. I am sure DIY is still ongoing as people are not moving, maybe that is also part of a problem. All houses are now "finished"

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chapellanecharlie says...
6:19pm Tue 19 Mar 13

The Council won't take any notice of these comments, as they feel so important, that they will just do what they want without giving any considerations to what the public thinks. We are ruled by dictators! Don't forget that Waitrose never sold horsemeat like the others. They are the best, but the councillors will ignore you and everyone else...

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cromford says...
7:30pm Tue 19 Mar 13

Great news. I look forward to the new Asda too.

That means we'll almost have the full set in Altrincham, with just Lidl missing.

Since Aldi opened close to my home I've hardly been to Tesco or Sainsburys, but I'll use the Morrisons and Asda as those chains are quite good value.

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geinstein says...
9:54pm Wed 20 Mar 13

No B&Q traffic, perhaps slightly more when Morrison's open. That trading area needs a supermarket though ALDI's pretty good.

Perhaps ASDA might close the George homestore and move everything and everyone into the one new store?

I'm all for the development, it'll reduce my travelling by letting me get most of my shopping etc. in one spot on the outskirts of Altrincham. It'll also provide extra jobs.

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geinstein says...
9:55pm Wed 20 Mar 13

No B&Q traffic, perhaps slightly more when Morrison's open. That trading area needs a supermarket though ALDI's pretty good.

Perhaps ASDA might close the George homestore and move everything and everyone into the one new store?

I'm all for the development, it'll reduce my travelling by letting me get most of my shopping etc. in one spot on the outskirts of Altrincham. It'll also provide extra jobs.

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ahreman says...
5:16pm Thu 21 Mar 13

In his/her long list of Tesco's and Sainsbury's, mms98 forgot to mention Asda, Sale Marsland Road - despite an extremely impassioned defense of this one some weeks ago...
Perhaps mms98 works for Asda...?

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