Azhar bids for stardom (From Messenger Newspapers)

Azhar bids for stardom

2:10pm Friday 30th March 2012 in Duane Bryan By Rick Bowen

TRAFFORD has another contestant in the current series of The Apprentice – in the shape of businessman Azhar Siddique.

The 33-year old is the founder and managing director of a Trafford Park based catering and refrigeration company.

Azhar has been dubbed a “thrill seeker” as he enjoys shark diving and has two pet sharks.

He said his biggest strengths are his professionalism and integrity but also admits that he gets very restless very quickly. In his spare time Azhar enjoys strength training and Muay Thai and loves scuba diving due to his passion for marine life.

Azhar is inspired by the IKEA brand and admires its founder, Invgar Kamprad, for always sticking to his high self-imposed standards.

“It’s not who shouts the loudest; it’s who has the ability to control the conversation,” he said.

The battle for boardroom supremacy began on March 21 and Azhar will be competing for the chance to be the business partner of the tycoon Sir Alan Sugar and receive £250,000 worth of investment a future business plan.